homeBee.png

Information

Facebook for business - getting it right

Everyone is doing it! Facebook is the largest online social network and has the most active users in the world. With over 500 million users. New Zealand is no exception and the Kiwi statistics are fascinating: New Zealand has 1,650,040 users on Facebook - that's 38.66% of the entire population.
September 8th, 2010 by My Marketing Expert

Christchurch earthquake: advice for employers

In the days following the earthquake, many Christchurch business owners will be coming to terms with what remains of their business and have questions. This article answers some of the more common questions that may arise.
September 7th, 2010 by Michael Smyth

Bee in to win

... free radio advertising for your business!
September 3rd, 2010 by Bizbuzz Team

4 simple ways to protect your reputation online

According to the ‘Social Media Revolution’ video from Socialnomics, 96% of Generation Y or Millennials (born between 1980 and 2000 or thereabouts) are part of an online social network and yet the fastest growing segment of Facebook is females aged 55-65 years old.
September 2nd, 2010 by Hannah Samuel

Do you have a marketing system?

As a Marketing Consultant I’m often asked, "Where do most of your clients come from?" Many times I believe the question is asked innocently enough. However, quite often I feel that the person asking wants to know if I have a magic bullet that might work for them. Is your marketing ad-hoc or carefully systemized? Lets look at why it matters...
September 1st, 2010 by Kym Wilson

Getting visitors to buy right now

Often people like what we have to say and even want to buy our products... yet they don’t end up buying. One of the big reasons people don’t follow through is because of procrastination. In this article you’ll learn how to move people over the procrastination hump and get them to buy right now.
August 31st, 2010 by Craig Dewe

Five myths of selling into retail

Once you have sold into a retailer, don't just drop the stock at his door and think your job is done. Lynne Cowan says your next job is to go through and assist him to make the sale.
August 30th, 2010 by Lynne Cowan

Assessment centre exercises simulating workplace activities

The benefits of assessment centre exercises are to provide practical simulations that mirror job content – this method is one of the best predictors of job performance. Allow you to evaluate likely job performance by assessing candidate behaviour in a simulated situation.
August 27th, 2010 by Sharn Rayner

10 Point plan for the GST rate change

If you're wondering how you are going to manage the transition from a GST rate of 12.5% to 15% on 1 October, Sue Hirst has some simple pointers to help you get it right.
August 26th, 2010 by Sue Hirst
9 Comments

10 blogging tips for Kiwi business websites

If you want to get found online a business blog is a great way to produce fresh content to improve your search engine rankings. A blog for your business can develop a relationship with your customers as well as generating new sales leads.
August 25th, 2010 by Russell Masters

Stop your website visitors being fraidy cats

Buying something online is usually a very scary experience. You’d be amazed at the strange things that go through a person’s head when they’re about to make a payment. This is the moment of truth when people get to the payment page and start getting cold feet and you need to ensure that doesn’t happen.
August 20th, 2010 by Craig Dewe
1 Comment

Can your business rise again like a phoenix?

If you are trying to restructure your business to keep it going or give it a new start then you need to keep in mind the ‘phoenix company’ provisions. Allister Doo explains.
August 18th, 2010 by Allister Doo

Why should I believe you?

Building trust with potential customers is essential if you are going to get them to buy from you. Craig Dewe suggests some smart ways to do this.
August 16th, 2010 by Craig Dewe

How to stop customers delaying payment

Good terms of trade are all too uncommon in the small business sector, but they can make the difference between whether you get paid in a timely fashion or not. Sue Hirst has some practical advice to help you tailor effective terms of trade for your business
August 13th, 2010 by Sue Hirst
1 Comment

Are you protecting your most valuable asset?

Your ability to earn an income may well be the most valuable you have. Mark Jory suggests all self-employed people should look carefully at their options to secure it.
August 11th, 2010 by Mark Jory

Negotiating a guarantee agreement

Providing a guarantee to a lender or creditor, whether for your own business or on behalf of someone else, can be riskier than you realise. Michael Smyth shows you how to limit that risk by negotiating appropriate terms.
August 9th, 2010 by Michael Smyth

Understanding SEO website basics for New Zealand SME

Many business owners are deciding to understand more about what makes their website tick and how they can improve its online effectiveness. Understanding SEO website basics is an overview of what is SEO, how does it affect my sites visibilty online andwhat impact does it have with other online marketing like blogs and social media.
August 6th, 2010 by Russell Masters

Appraisal process/Performance development plan

Effective performance management is essential to ensure that a business is operating effectively and is on track to achieve strategic goals. Performance management relies on a clear understanding of what performance standards are expected, what are realistic and which are based on the requirements of a particular job.
August 5th, 2010 by Sharn Rayner

How to utilize a Facebook fan page

Learn how to further utilize the power held by a Facebook Fan Page. Your business can benefit from viral fan pages more then you might realize.
August 3rd, 2010 by Sam Bakker

Staying accessible cheaply when overseas with Skype.

A lot of people are aware of the free calling and messaging features of Skype, and perhaps the ability to make cheap calls to landlines, but Skype can be a lot more than that if you know how to join all the dots.
August 2nd, 2010 by Christopher Cookson
1 Comment