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Sales

Five myths of selling into retail

Once you have sold into a retailer, don't just drop the stock at his door and think your job is done. Lynne Cowan says your next job is to go through and assist him to make the sale.

Why should I believe you?

Building trust with potential customers is essential if you are going to get them to buy from you. Craig Dewe suggests some smart ways to do this.

Getting in the door

Often the hardest part of making a sale is getting in the door. Nicole Attias has some suggestions to make it easier

Don't neglect one of your most valuable marketing tools - your case study

Case Studies, they are pretty impressive as far as lead generation and closing sales goes. But as with many things, done in isolation, they are not reaching their full potential.

The "Follow-Up"

Smart businesses have a good follow-up process in place. Jeff Smith says this is particularly true for businesses selling services

Free webinar: How to get new clients without having to sell

HomebizBuzz has teamed up with international business strategist Tom Poland to offer all HomebizBuzzers a free webinar on Tom's unique and proven effective five step formula for "How to get new clients without selling"

In marketing, enthusiasm connects

If you can let your enthusiasm for your product or service shine through, it can enable even someone who's new in business to outshine someone with much more experience, writes Marcia Yudkin

How to use the "Let Them Feel The Pain" promotional model

One of the most effective methods of selling is to prove to a prospect that you alleviate a lot of pain for them. Willie Crawford shows you how

How to get meetings with decision makers & the easy way

If you want to get away from cold calling prospective clients, Bernadette Doyle offers ten steps to ensuring the decision makers want to work with you

Getting your sales pitch just right

Do you hate a sales pitch? It seems we all do and Sean D'Souza says the key to a good sales pitch isn't the sales pitch itself

Ten tips to boost sales

Todd Kenovas offers ten simple changes that can significantly boost your sales

Why client doodles cost you sales

Sean D'Souza looks at how to keep your client focused and "with you" so that you both win!

You, too, can be a salesperson

When you talk to someone about your business, you need to be direct, authentic, and unattached to the outcome. C J Hayden offers tips from his experience

Selling to difficult people

Some people are easier to sell to than others. Pat Wiklund gives some tips to help you sell to your more difficult customers

Innovators - are you educating or marketing?

If everyone loves your business idea but you're waiting for the money to come in, you may have fallen into a common trap. Robert Gerrish shows you how to get out it and start making sales

The DIY sales letter makeover

Have you given up on writing sales letters because they don't work? Marcia Yudkin shares some insider secrets that are bound to make a difference!

Winning sales letters always build rapport ... here's how

Why do some sales letters work better than others? Find out here - and see what you can do to yours to generate more sales

4 dynamite marketing tactics in action

No matter whether your home business is product or service based, local or global, Joe Garcia outlines four practical steps you can take to make it more profitable, starting NOW

Take action - increase your sales

How many times have you heard the comment 'I wish I could increase my sales'? That's the wish of just about every business owner, but for many it will remain just a wish. So, what has to be done to get those sales enquiries flowing in the door?

Empathy - what does it really mean for sales?

Empathy, now there is a word that is bandied around a lot these days! If a sales person is not able to fully understand the meaning of the word empathy, then they will not be able to use one of the most powerful selling tools available today.