You wouldn't miss an opportunity to give a business card to someone at an offline networking event - so why join an online social networking site and neglect your profile? Bonnie Jo Davis has some excellent tips on making the most of yours
Almost every business these days, it seems, has adopted a social marketing strategy. Joanne Black says most are wasting their time - and she shares what you need to do to make social marketing really work for you
We all know how valuable good referrals are for our business - and Hannah Samuel points out the things you can be doing to encourage clients to recommend you to others
Working with other businesses can give you a strategic advantage. Joint venture broker Brent Frewen explains how leveraging your network can be of benefit
There is little point in networking if you don’t know exactly who your target audience at that particular networking event might be. Bill James explains how to fish for business in the right places
Business events might be great for networking, but not if you have spilt food all down your front! Business etiquette expert, Lydia Ramsey, shares tips for managing messy food at business functions
If you shrink away from business related social events, Debra Fine has plenty of hints to help you hone your small-talk skills. And it should help your business too
If you want the most effective networking and marketing tool you can find, Helen Down says it comes down to just one little rectangular piece of cardboard & your business card
It pays to research and deliberately choose the best places to network because well planned networking opportunities are a very cost effective way to market and grow your business
In this era of hi-tech, high speed communication, a handwritten note can cut through the techno-clutter to make a real impression. Lynda Ramsey gives you some pointers on how to turn a personal touch to professional advantage
There's more to entertaining for business purposes than meets the eye. Here are some tips from Lydia Ramsey to make sure you get the most return on your hospitality
John Shattock explains the huge difference between REALLY making networking work for you, and being a pain in the neck with your self-promotion. And there's a practical follow-up to help you hone your own skills
What are you doing to make sure you are seen by - and remain in full view of - potential clients? Stuart Ayling has some suggestions to help keep your home business top-of-mind
Your business card could well be your cheapest form of marketing. Is yours as effective as it could be? Read on to find out if you're making the most of this strategic little weapon ... or if you are losing some wonderful opportunities
Confronting a room full of strangers can be nerve-wracking. Nicole Attias has some timely tips to help you make the most of pre-Christmas functions and other networking events